• featured work
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  • print design
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  • Social Interactive: Mashup
    I lead the creative design effort on everything interactive in the social space, working tirelessly to explore and overcome a range of creative challenges. I design robust, user-focused websites and social media assets to inspire, entertain and encourage national and global audiences to engage with a diverse portfolio of Fortune 100 brands and organizations.
    Interaction Design, Graphic Design, Digital Art
    2012
  • Meet Me In Tahiti: Website
    Finally, a way to Connect, Check in, and completely check out. Fully integrated with Facebook, Meet Me in Tahiti provides users the opportunity to get away for 5 minutes in paradise with three friends, and take home some pretty hilarious postcard souvenirs to boot.
    Interaction Design, social interactive, Web Design
    2012
  • Windstar Cruises: Blog Redesign
    In support of Windstar's marketing and engagement initiatives, Banyan Branch provided creative design and development support to create an engaging blog focused on generating user readership and promoting Windstar as the thought leader in the travel blogosphere. A crisp look and feel is desired for the Current Blog. The client was looking for a thought provoking blog, that is both innovative and rich with imagery and stories of travel.
    Art Direction, Interaction Design, User Interface Design
    2012
  • Can't Not Shop: Android App Icon
    Android app icon for a friend's project.
    Branding, Icon Design, Graphic Design
    2012
  • Parallels: WPC Mobile Contest
    Interactive QR Contest at WPC 2011 and HostingCon 2011
    Interaction Design, Web Design, User Interface Design
    2012
  • Print & Type Design: Mashup
    A wild and eclectic mix of illustration, type design and photo overlays that characterize the darker side of my personality. This is more personal, expressive and generally non-commercial, and rarely sees light outside of my sketchbooks.
    Drawing, Illustration, Typography
    2012
  • Highlight Reel: 2010-2011
    This highlight reel features process shots, concepts and visual design for three key areas of creative and technical expertise

    Interactive Design / Identity / Illustration

    For more info and comprehensive case studies, please see:
    byrongronseth.com

    NOTE: The work contained herein is original, all my own and is protected by copyright either as Byron A. Gronseth, Byron Gronseth Design, or respectively for the clients for which the work was completed.

    AUDIO: 2011 © Ellie Goulding - Lights (Bassnectar Remix)
    Creative Direction, Interaction Design, Web Design
    2012
  • Toyota Texas Visitor Center
    The TMMTX Visitor & Education Center tells the story of Toyota and how this automo- tive leader builds world-class vehicles. Toyota Texas wanted a center that would recreate the plant experience. While plant tours are given, fewer than 100 people per day are permitted inside. Thus, the purpose of The Visitor & Education Center is to provide a sense of the Toyota Production Process for those unable to tour the actual plant.
    Art Direction, Exhibition Design, Print Design
    2012
  • Raven & The Writing Desk Greeting Cards
    Sentimental & somewhat scandalous illustrated greeting cards and various sundries.
    Illustration, Print Design, Copywriting
    2012
  • Black Hat Events: USA 2010
    The Black Hat Briefings are a series of highly technical information security conferences that bring together thought leaders from all facets of the information security world – from the corporate and government sectors to academic and even underground researchers. The environment is focused on the sharing of practical insights and timely, actionable knowledge, and unique in its ability to define tomorrow’s information security landscape.
    Print Design, environmental design, Interaction Design
    2012
  • Fresh Jess: Branding Update
    My friend and colleague Jess Estrada builds a style empire on the West Coast, sets her sights on NYC Fashion Week and beyond. Branding and identity boost, blog refresh, media kit updates and more // www.freshjess.com
    Typography, Branding, Fashion
    2012
  • Angry Birds Pet Toys Interactive Campaign
    Created and built an extensive social interactive campaign to promote a line of Angry Birds pet toys for Hartz. Our team designed and produced a wide variety of facebook tabs, banners and twitter backgrounds using Angry Birds artwork and adapting for the myriad interactive pieces.
    User Interface Design, social interactive, Web Design
    2012
  • Once Upon a Time: Series
    Once Upon A Time: Fairy Tale Illustration with a Non-traditional Twist. Spring of 2011, part of a group art show called WinterGreen in the Chloe apartment complex. The show was shot and featured on the online version of Seattle Weekly.
    Drawing, Illustration, Typography
    2012
  • Thirst: Website Redesign
    The goal of “Thirst” campaign is to increase global awareness of the water crisis we all face, both as people and as a planet. It will support the work of the World Economic Forum’s Environment Team and the World Economic Forum’s Global Agenda Council on Water by driving participation in simple, powerful activities that support water conservation efforts throughout the world.
    Art Direction, User Interface Design, Web Design
    2012
  • Black Hat Events: DC 2011
    Event branding for the annual Black Hat Briefings & Training live event in DC 2011.
    Illustration, Digital Art, Graphic Design
    2012
All works © Byron A. Gronseth 2012. Please do not reproduce without the expressed written consent of Byron Gronseth.
Projects
  • Social Interactive: Mashup
  • Meet Me In Tahiti: Website
  • Windstar Cruises: Blog Redesign
  • Can't Not Shop: Android App Icon
  • Parallels: WPC Mobile Contest
  • Print & Type Design: Mashup
  • Highlight Reel: 2010-2011
  • Toyota Texas Visitor Center
  • Raven & The Writing Desk Greeting Cards
  • Black Hat Events: USA 2010
  • Fresh Jess: Branding Update
  • Angry Birds Pet Toys Interactive Campaign
  • Once Upon a Time: Series
  • Thirst: Website Redesign
  • Black Hat Events: DC 2011